Developing Topical Evangelistic Sermons That Are Audience-Driven
Why? Your
sermon topic and structure are not text-based for a simple reason: some audiences
don't hold the Bible in authority. When an audience shares the same worldview
as the preacher, he may use phrases like "the Bible says" for points
to take root, to make waves, and to incite response from the audience. You can
definitely do that with multi-text topical sermons.
However, if preacher
and audience do not share the same worldview, the preacher is left to find
audience-driven topics and develop them in terms of audience categories and
experiences via non-textbased presentation. You would use biblical concepts.
You would normally not repeat, "The Bible says" to state or prove
your point. That would be like a Muslim evangelist preaching, "The Koran,
Sura 10, says" to prove his point to a Hindu or Christian audience, with
no great advantage to his presentation.
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Worldview matters
much more than you might acknowledge. We operate not out of vacuums but from
worldviews. A worldview is the comprehensive console that controls everything
about a person — his virtues and values, his beliefs and behavior. One's worldview
answers questions of origin (where did I come from?), identity (who am I?),
meaning (why am I here?), destiny (where am I going?), and morality (what should
I do?). While "not straightforwardly verifiable or falsifiable,"1
a worldview functions to explain, evaluate, justify, integrate, and adapt to
life.2
In contemporary
cultures, the majority worldview can change within a generation. For instance,
much was made of postmodernism both in the academy and among the intellectual
elite in the last two decades of the twentieth century. Then came September
11, 2001, when Western postmoderns began to debate calling anything universally
evil. Some defected back to the shredded and discarded philosophical underpinnings
of undeconstructed modernism.
You can't even
assume homogeneity of worldview at church anymore. Though churchgoers
are likely to share a Judeo-Christian worldview, or they most likely won't be
at church, you still cant take worldview affinity for granted. People who have
rejected the Judeo-Christian worldview can still make sense of the preacher,
for normally they know what they have rejected (it was formally proposed that
a person who rejected the Christian worldview be called a "bright").3
But when speaking to people outside the dominant Judeo-Christian worldview,
you have to present the gospel in terms of their concepts and categories for
understanding and assimilation. Worldview distance and dissonance between preacher
and audience causes a misunderstanding of the message, not to mention a mistrust
of the preacher. In topical evangelistic preaching, you can better address the
misunderstanding problem.
How? By
choosing audience-driven topics and developing your sermon in view of the audience's
needs, values, beliefs, experiences, and behavior. Missionaries have long practiced
communication principles and techniques across worldview, culture, and religion,
often in one-on-one situations. Preachers also use these crosscultural missions
principles to overcome worldview distance in public and formal environments.