By Kent R. Hunter | Leads the team of consultants at Church Doctor® Ministries; authored many books including The Jesus Enterprise: Engaging Culture to Reach the Unchurched; and writes The Church Doctor Report.
So, on a scale of 1-10, how do you grade worship? Just think of the whole experience. As you leave the church, on average how does it leave you? The overall average in our database is 6-7.
OK, what about the music? How does that rate? The responses for contemporary music is 7-10. For traditional music, the rating is 2-4.
How about your pastor's preaching on a scale of 1-10? How would you rate your pastor as a person? On this question, most high school students rate their pastor as an 8, 9 or 10. A few will respond, "I don't really know pastor all that well." Overall, as a person, the youth rate their pastors fairly high.
What About Preaching?
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So what about the preaching? How would you rate your pastor's preaching on a scale of 1-10? As I review our large database, this is what I have discovered:
• Most groups I interview rate the preaching above 5 on the 10-point scale.
• Most students provide numbers fairly close to the others in their group.
• The responses seem to be grouped from 5-7 points from 8-10 points and are generally consistent for each group within that range.
How do you think the youth would rate your preaching?
My interview process does not end there. As I pursue the preaching issue further, my approach depends on the scores. For example, if the numbers are in the 8-10 range, I ask, "What do you like about the preaching?" I probe deeper: "What does your pastor do that seems to make the preaching meaningful for you?"
If the numbers are in the 5-7 range, I ask, "What could your pastor do that would improve the value of the preaching message for you? What would help?"
Here is the interesting part: With significant regularity, the high-end-rating group describes the same cluster of issues as the low-rating group suggests in almost every church.
What Works for Students?
Here is a list of the same issues I hear about consistently. They are not in any particular order of importance.
• Pastor is "real." Pastor speaks like a real person, is transparent and honest about the joys and challenges of life as a Christian.
• The use of humor. It's great that Christians can hear a message that has a little fun at some point. Even a serious message can have some element of joy at some part, especially at the end so you leave with hope.
• The use of story. Instead of just lecturing at us, the main points of the message are put into a story. (This reflects the importance of narrative in postmodern culture.)
• The use of visual aids. PowerPoint - not just words, but pictures and symbols as well; video clips; visual aids that are part of the message and brought into the communication at the appropriate time.
• The pastor interacts with the congregation. This can be a show of hands, dialogue or text messaging. It's great when the listeners can give input or feedback.
At the end of my interview, I ask the students if it happens very often that someone asks their opinion about church. About 90 percent of the time, the answer is "Never." What a shame! If church leaders would ask the youth more often, I guarantee you would be greatly encouraged. Plus, it could improve your preaching!